Why We Do What We Do ♥️

“Cricket isn’t just a game—it’s a universal language that brings people together.”
Sure enough, that’s true. That’s why we’re in this game.

But you’ve probably heard it so many times it’s too repetitive.

But at iCaptain, we care more about the game itself, more than anything else. That’s why we go beyond boundaries. We write our codes that push the status quo. That brings every moving part in the game all together. We are pushing past the limits of what’s been done to reimagine what’s possible in the world of cricket.

During the development of our app, here is one thing we realized:

It’s only possible to influence the community audience of this gamethrough a language of love, rather than the language of codes, features, and technology.

And one of the things we decided when we chose to pursue this passion of influencing a large audience is to become a media company as well, not limiting ourselves to being just a technology firm.

How Do We Plan to Achieve This?

Let’s simplify this with 5 commandments at iCaptain (also as a media company):

1. Thou Shalt Celebrate Unsung Heroes
   iCaptain is for everyone. Everything we do is from the ground up.

2. Thou Shalt Make Great Stories Come To Life
   From someone who’s just joined the academy to the star player; we’ll tell amazing stories.

3. Thou Shalt Always Focus On The Grassroots
   Everyone talks about the star player, but we make the player a star.

4. Thou Shalt Inspire Cricketers Of All Levels To Dream Bigger
   Play, don’t pause.

5. Thou Shalt Love The Game Above All Else
   Nuff said. Technology tied us together, but this sport will always prevail. We’re simply enjoying its brilliance.

We’re serious about bringing this change, one step at a time. At iCaptain, we’re committed to delivering content that is entertaining, exciting, and most importantly, relatable. That involves an insightful podcast that dives deep into the untold stories of grassroots cricket, an engaging interview with a young bloke who is making a mark in his local leagues, or a breaking insider news story that brings you closer to the behind-the-scenes action on issues you’re highly interested in.

So keep an eye out. We’re more than SaaS—we’re the media team that’s delivering you the best cricket content that’s relatable, inspiring, and designed to make every cricketer’s journey feel seen and celebrated.

What’s next?

iCaptain Media will launch soon. We’re getting things underway, talking to people, gathering collaborations and ensuring we go all in from day 1.

To keep in the loop for our app, sign up at iCaptain.io or book an appointment here.